Walk-On franchisee digitizes bar management with BeerBoard


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BeerBoard, the leader in technology and automated intelligence for the on-premises hospitality industry, today announced that Metroplex Group, a Walk-On franchise operator, has signed on as a new customer partner of retail.

Based in Lubbock, Texas, Metroplex Group currently has four Walk-On restaurants in the Lone Star State. Walk-On’s operates with a mission to provide a memorable game day experience with a taste of Louisiana created by an All-American team.

“We are excited to integrate BeerBoard’s cutting-edge technology into our operations for Metroplex Group Walk-On locations,” said Julie Riggs, Metroplex Group Regional Director of Operations. “At Metroplex, it is imperative that we operate effectively and efficiently to drive industry-leading revenue and customer experience. BeerBoard’s SmartOrders and SmartBar solutions offer our team that and more.

Under Metroplex leadership, its Walk-On locations now use BeerBoard’s industry-leading SmartBar technology to digitize its entire bar management. The industry’s most trusted technology, SmartBar, automates onsite business intelligence reporting to easily identify areas of opportunity to improve performance by brand, style and category for comprehensive bar offerings. Its powerful tools and simple, actionable reports help generate the best profits in the industry. The brand is also implementing BeerBoard’s SmartOrders technology which automates ordering and inventory, and digitizes the interaction between retailers and distributors. Retailers place orders directly with distributors and receive permanent inventory information with recommended orders (brands and quantities) based on the data. SmartOrders increases accuracy, speeds up order times, and reduces staffing challenges and expenses for retailers and distributors.

“We look forward to partnering with Metroplex Group and their Walk-On locations to bring the best technology and automated intelligence in the industry to their operations,” said Tom Young, Vice President of Customer Relations, BeerBoard. . “Walk-On’s is one of the fastest growing concepts in the country and Metroplex Group is a recognized franchisee in the industry. Everyone at BeerBoard considers it a win when we join great partners like these. »

BeerBoard’s strong client list includes top independent groups and major chains across North America. Retailers include industry leaders Buffalo Wild Wings, Hooters, Twin Peaks, WingHouse and Mellow Mushroom. BeerBoard also partners with major brewers including Lagunitas, Heineken, Diageo, Yuengling, New Belgium, Shiner, Stone and Pabst.

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