RIPE Bar Juice selects BrandMuscle for brand management as


CHICAGO, Sept. 27, 2022 (GLOBE NEWSWIRE) — RIPE Bar Juice, an award-winning leader in premium fresh mixers, has chosen BrandMuscle for its brand management and point-of-sale printing needs. BrandMuscle’s trusted capabilities will provide customizable point-of-sale marketing templates to RIPE Bar Juice’s distributor and sales reps, providing a seamless and efficient way to personalize, print and manage brand-compliant marketing assets for onsite and offsite accounts. BrandMuscle’s brand management capabilities will save reps time and resources, increasing speed-to-market and brand awareness in the expanding premium craft beverage space, while RIPE Bar Juice is expanding its presence in specialty grocery stores, liquor stores, as well as restaurants, bars, and event venues.

Founded in 2009, RIPE Bar Juice has literally raised the bar for craft cocktails as the country’s first cold-pressed bar juice. RIPE Bar Juice represents the evolution of the traditional blender: a premium line of 100% natural, small-batch, cold-pressed juice blenders made from 100% traceable fruit picked at its peak of freshness. This pure, natural line of blenders contains no preservatives, additives, or GMOs, and is sold and shipped refrigerated from its own custom juicer in Connecticut. Consumers are changing occasions and settings, opting for craft drinks made with premium spirits and high-end mixers. By adding the spirit of their choice to one of RIPE’s seven fresh cold-pressed juice varieties, consumers can easily prepare and consistently serve high-quality, great-tasting cocktails and mocktails and avoid the labor and mess of squeezing fruit.

With 20 years of experience partnering with liquor distributors and suppliers, BrandMuscle understands the complexities of liquor marketing and how to drive local awareness and sales. Rather than RIPE Bar Juice distributors continuing to create inventive point-of-sale assets themselves, BrandMuscle’s user-friendly, customizable templates and industry relationships will allow reps to introduce RIPE Bar Juice to customers and support initiatives. seasonal and cocktail promotions to capture consumers’ attention. .

“We are excited to put our freshly squeezed bar juice mixers into the hands of craft cocktail enthusiasts,” says Adam Arpin, Vice President of Sales. “Just as RIPE Bar Juice offers incredible quality, taste and convenience, making it easy to enjoy a fresh, delicious cocktail anytime, BrandMuscle offers the same ease and convenience, allowing our team to saving time and effort, while producing high-quality items that grab consumers’ attention.”

Connect with BrandMuscle:

Connect with Ripe:

  • Follow @RIPEBarJuice on Instagram and Facebook

About RIPE Bar Juice

RIPE Bar Juice is a premium range of 100% natural, small-batch, cold-pressed bar juice mixers for creating craft cocktails effortlessly. Produced in Connecticut in a custom craft juicer, RIPE Bar Juice blenders are made from 100% traceable, carefully selected fruit that is delicately cold pressed in small batches. RIPE Bar Juice comes in seven varieties, including Agave Margarita, Classic Cosmopolitan, Agave Mojito, Classic Lemon Sour, Bajan Punch, San Marzano Bloody Mary, and Classic Cranberry. For more information, visit and follow on Instagram and Facebook @RIPEBarJuice

About BrandMuscle

BrandMuscle is the leader in local and integrated channel marketing, serving more than 175 of the world’s biggest brands, with 750 professionals in five offices around the world. BrandMuscle provides marketers and their channel partners with the solutions, insights, and expertise to deliver an exceptional and consistent local brand experience. The BrandMuscle intelligent local marketing platform simplifies and scales digital and physical marketing execution, enabling brands to acquire and retain the best customers, retain them, increase revenue and maximize ROI . For more information about BrandMuscle, visit call (866) 464-4342.


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