Nectar Presents Connected Beer Cap and Other Bar Management Innovations |


Nectar, the company bringing a long-awaited innovation to the hospitality industry by tackling the problem of lost revenue and inefficient inventory, announced a series of strategic products and leadership milestones.

The Palo Alto, Calif., Based company, led by Chegg co-founder Aayush Phumbhra, is unveiling an expanded lineup of its pioneering connected pourers and caps that enable real-time payout data, with minimal cost and disruption to customer behavior. bartender. Its hardware and software platform generates valuable and previously unavailable information such as average casting size, out-of-hour castings and casting rate, all of which are immediately actionable and can increase revenue and increase profits. To date, the company has digitized over two million castings, resulting in an almost 20% reduction in average casting size.

Driven by strong demand for the current offering and a customer base growing 200% quarter over quarter, Nectar is now launching three other industry-defining innovations:

SnapTap Beer Spacer
Every day, thousands of gallons of beer are poured around the world, with no ability to keep track of what’s going on.

With Nectar, the beer tap finally meets real-time metering with a sleek IoT device that integrates seamlessly with existing taps and – with simple calibration – can immediately offer real-time payout data.

This product is aligned with Nectar’s mission to deliver economic benefits with minimal infrastructure change and without changing bartender behavior. The company is taking the lead from today.

Accurate inventory and audit software
With this patented software inventory innovation – no Nectar hardware is required here – any facility can simply mark the bottle level on the image in the app and PreciseAudit helps users track the remaining volume with an extremely high degree of precision.

Industry today uses pen and paper – or primitive image-based software – to track inventory. These methods are woefully inaccurate and leave a large margin for error. Nectar uses a proprietary system for bottle-by-bottle precision at the highest level, taking into account various factors.

The cost is only $ 29.99 / month when paid annually for the first 1000 orders only.

Self-service SmartCap online ordering
Nectar is launching a direct sales version of the hardware and software platform. Establishments that do not need the company’s technical or sales support can go online and choose from standard packages and order. With this introduction, Nectar offers pre-paired caps that can be activated with a single click once placed on the bottle, making it easy to access real-time pour data. All packages are available on getnectar.com/tarif

Nectar’s current and newly introduced innovations – all built around the deep need for real-time casting data – have captured the attention of industry leaders. By way of validation, Nectar welcomes Gerard Ruvo, Chairman – Campari America, to its Board of Directors, as well as James Thompson, ex-Diageo CMO, to its Advisory Board. Thompson and Ruvo are two of the most respective executives in the industry, with extensive experience in distribution as well as branding.

“PJ and I are delighted with the progress of our team, as evidenced by our three new products and our continued traction with our core business, having measured over 2.2 million casts and saving customers almost 20% on costs. casting, said Aayush Phumbhra, co-founder and CEO of Nectar. We are tackling a massive and long ignored global problem that is damaging the business model of both hospitality giants and the thousands of entrepreneurs who own bars and restaurants in the United States and around the world. We are honored that leaders of Gerard and James’ stature recognize that we are the industry’s only solution to the problem and join the team.

“Nectar is the only solution that can provide a 360-degree view of how brands are evolving onsite, insight into trends and new brands, and the implications for the offsite,” said Gerard Ruvo. “I couldn’t be more excited to join this team as a member of the Board of Directors at this pivotal time of growth. “

“Today’s world is moving towards immediacy of everything, but until Nectar, the liquor industry simply did not have access to real-time data or insight into what their consumers are drinking, including when, how and how much, ”added James Thompson.

“Our goal is simple; Improve one of the oldest businesses in the world without changing your behavior, ”explained Prabhanjan“ PJ ”Gurumohan, co-founder and COO of Nectar. “It works and our customers are now seeing at least five times the return on investment. “

Nectar was founded by Aayush Phumbhra and Prabhanjan “PJ” Gurumohan, a duo with extensive expertise in consumer products and digital platforms. Phumbhra co-founded Chegg, the challenger brand that disrupted expensive textbook purchases, which he has grown from a bootstrap startup to a multi-billion dollar publicly traded digital learning platform (NYSE: CHGG). Gurumohan was the co-founder and CEO of Genwi, one of the largest cloud publishing solutions used by more than 1,500 clients including Condé Nast, Forbes and PBS.

About Nectar
Founded in 2014 and based in Palo Alto, Nectar is backed by leading investors in software, hardware and digital platforms such as Palantir co-founder and venture capitalist Joe Lonsdale, Eclipse founder Lior Susan , DragonCapital.vc Managing Partner Vic Alston, Co-Founders of Tinder, Sean Rad and Justin Mateen, Chetrit Ventures, Founding Family of Modelo Group, Founder of Streamlined Ventures Ullas Naik, CEO of Chegg Dan Rosensweig, JD Montgomery, Adam Hanft and Founder of Level Ventures Albert Azout.


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